P&G Challenges Men to Shave Their ‘Toxic Masculinity’ in Gillette Ad

https://www.wsj.com/articles/p-g-challenges-men-to-shave-their-toxic-masculinity-in-gillette-ad-11547467200
If I was P&G I wouldn't piss off my customers further, I would think about cutting the prices of my blades. 

J